Big Gay Sex Survey

The Big Gay Sex Survey artwork was created for the New Zealand AIDS Foundation. The survey acts as a way to review is NZAF and EndingHIV campaigns, engagement, and effectiveness over the previous year. The artwork was created for ads across Facebook, TrafficJunky, Grindr & Squirt, and ranges from very sexually explicit to safe for work as the ads needed to be approved across all social advertisement platforms.

 

The explicit content and bright colours are designed to grab the attention of viewers watching porn and the SFW illustrations focus on diversity and togetherness in an attempt to engage diverse viewers across Facebook and Instagram.

Matthias is an illustrator & graphic designer currently based in Tāmaki Makaurau, Aotearoa.

Matthias © 2020
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